A true multi-functioning bait that provides anglers with a whole new level of versatility, the Booyah Zell Rowland Prank Cranking Poppers 5/16oz is a classic popper-style topwater that also doubles as a shallow-running crankbait. Featuring a compact body and cupped mouth that spits and sprays water just like a traditional popper, the Prank Cranking Popper features a small squarebill lip to impart enticing swimming action and allow it to dive 1-2 feet below the surface.

Perfect when the fish aren’t fully committed to feeding on top, the unique square lip allows it to deflect off cover like a traditional squarebill and generate lively deflections to trigger violent reactions strikes from shallow water bass. Outfitted with premium hooks and a feather-dressed treble in the rear that delivers the final touch to entice strikes from wary fish, the Booyah Zell Rowland Prank Cranking Popper 5/16oz gives anglers multiple tools in one deadly package.